BADGEFORCE

GAMIFICATION & DESIGN SYSTEM ARCHITECTURE

I served as the sole Lead Product Designer for BadgeForce, architecting the entire design system and user experience from the ground up. My work spanned the end-to-end design of both the mobile application and the complex administrative dashboard. To elevate the product beyond a standard utility, I conceptualized a proprietary Robot Character Lore, designing unique figures to serve as emotional touchpoints within the gamification loop. By bridging systematic component design with character-driven storytelling, I transformed a corporate tool into an immersive digital ecosystem.